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Privacy Policy 🥱

​​Last updated: January 2026

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This Privacy Policy explains how Alex MJ Smith ("I", "me", "we", "my" or "our") collects, uses, and protects your personal data when you visit my website or contact me.

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We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable UK data protection laws.

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1. Who We Are

Business name: Alex MJ Smith
Business type: Sole trader
Email address: amjsmith@hotmail.co.uk
Location: United Kingdom

For the purposes of data protection law, Alex MJ Smith is the data controller of your personal data.

2. Personal Data We Collect

We may collect and process the following personal data:

  • Contact information – such as your name, email address, phone number, and business name when you contact me via the website, email, or enquiry form

  • Client information – information you provide when engaging my copywriting services

  • Technical data – including IP address, browser type, device information, pages visited, and referring URLs

  • Marketing preferences – if you opt in to receive marketing communications

We do not knowingly collect data from children under the age of 16.

3. How We Collect Your Data

We collect personal data when you:

  • Contact me via my website, email, or social media

  • Request a quote or information about my services

  • Enter into a contract with me

  • Subscribe to my mailing list (if applicable)

  • Use my website (via cookies and analytics tools)

4. How We Use Your Data

We use your personal data to:

  • Respond to enquiries and communicate with you

  • Provide and manage my copywriting services

  • Prepare proposals, contracts, and invoices

  • Improve my website and services

  • Send marketing communications (only where you have consented or where permitted by law)

  • Comply with legal and regulatory obligations

5. Lawful Bases for Processing

Under UK GDPR, I rely on the following lawful bases:

  • Consent – where you have given clear permission (e.g. marketing emails)

  • Contract – where processing is necessary to perform a contract with you

  • Legal obligation – where required to comply with the law

  • Legitimate interests – to operate and grow my business, provided your rights do not override these interests

6. Cookies

Our website uses cookies and similar technologies to improve functionality and analyse usage.

You can control or disable cookies through your browser settings. For more information, please see my Cookie Policy [link if applicable].

7. Sharing Your Data

We do not sell your personal data.

We may share your data with trusted third parties only where necessary, such as:

  • Website hosting providers

  • Email and marketing platforms

  • Accounting or invoicing software

  • Professional advisers (e.g. accountants or legal advisers)

All third parties are required to respect the security of your data and process it in accordance with the law.

8. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or disclosure.

9. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected, including legal, accounting, or reporting requirements.

10. Your Data Protection Rights

Under UK data protection law, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request erasure of your data

  • Object to or restrict processing

  • Request data portability

  • Withdraw consent at any time (where applicable)

To exercise your rights, please contact me at [your contact email].

11. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on my website.

12. Contact Us

If you have any questions about this Privacy Policy or how I handle your data, please contact amjsmith@hotmail.co.uk

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